Survey Says: 3 Ways You Can Improve Your Marketing Efforts in 2023

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Last year, Scorpion and AAML sponsored the State of Marketing survey, where we asked Fellows about their marketing efforts, challenges in their practice, and more. And now, it’s time to look at the results and understand a few trends that can help you improve your marketing efforts and get more of the clients you want.

Did you know:

• 20%of Fellows are concerned that their marketing efforts don’t align with the firm’s current growth.
• 25%of Fellows increased their marketing spend in 2022.
• 20%of Fellows are not looking to grow or do not have any issues with current growth.

Whether you’re looking to bring in more matters this year or you just want to maintain where you were in 2022, this webinar will have actionable insights you can take back to your firm. You’ll hear from Steve Mindel and Jim Mueller about their marketing approaches, and you’ll learn from Scorpion’s John Wright on the latest trends in legal marketing and where your firm can be more efficient in client development.

In this webinar, we will: 

• Discuss the results from the 2022 State of Marketing survey
• Discover key trends from the survey
• Find ways to improve your marketing efforts

About Steven Mindel, Feinberg Mindel Brandt & Klein, LLP
Steve is a Founding Partner and the current Managing Partner of FMBK. With over 20 attorneys and 10 Certified Family Law Specialists, FMBK is one of the largest family law firms in Southern California.  Applying over 30 years of family law experience, Steve focuses his practice on consensual dispute resolution, mediation, contractual family law, complex premarital and post marital agreements, cohabitation agreements and domestic partnership agreements. As an AAML Fellow,  Steve currently serves on the AAML SoCal Board of Examiners, the SoCal Website Committee, and is Chair of the AAML National Webinar Committee. When he’s not busy practicing law, Steve’s other hats include hobby chef, cookbook author, Tae Kwon Do blackbelt, and avid NASCAR fan.

About Jim Mueller, Verner Brumley Mueller Parker, PC
Jim Mueller is the owner and managing partner of Verner Brumley Mueller Parker, PC. He is board certified in Family Law by the Texas Board of Legal Specialization, a Fellow of the American Academy of Matrimonial Lawyers and International Academy of Family Lawyers, and author of the book, Divorce in Texas: The Legal Process, Your Rights, and What to Expect. His practice focuses primarily on complex divorce matters, high-asset property division, custody battles, and marital property agreements. He is also court appointed as an amicus attorney. 

About John Wright, Scorpion
John Wright is the Vice President of Sales at Scorpion, specifically heading up the family law division of the company. He is responsible for over $100m in revenue generated for his clients during his tenure at the company. He provides businesses and brands with strategic digital marketing plans that help them grow their revenue and maximize their ROI while positioning them for long-term success. John is Google Ads Certified and is always on top of the latest developments within the Internet marketing industry, which allows him to better serve his clients.